Department
Designation
Qualifications
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SSSIHL Leadership Position
Professional Pages
Dr. Akanksha Aggarwal is a distinguished faculty member in Management with a diverse academic foundation spanning Commerce, Business and Commercial Laws, Marketing, Income Tax, Banking, and Accounting.
She earned her B.Com. (Hons.) from Sri Sathya Sai Institute of Higher Learning (SSSIHL) in 2011 and subsequently completed her MBA in Finance and Marketing from Banasthali Vidyapith, Rajasthan, in 2013.
Dr. Aggarwal is an active researcher in the areas of Consumer Behavior, Marketing, and Sustainable Consumption. She has published extensively in SCOPUS and ABDC-listed journals and has contributed chapters to books and edited volumes. Her research has also earned her multiple Best Paper Awards at international conferences.
In 2024, Dr. Aggarwal completed her Ph.D. at SSSIHL. Her doctoral research, titled “Unveiling Sustainable Consumers in India: A Mixed Methods Approach to Understanding Motivations, Well-Being, and Behaviors,” reflects her sustained commitment to advancing research on sustainability and consumer behavior. A firm believer in the Institute’s Values-based Integral Education system, Dr. Aggarwal has been serving as an Assistant Professor in the Department of Management and Commerce since 2013.
She currently serves as the Head of the Department of Management and Commerce, contributing to its academic leadership while continuing her engagement in teaching and research.
Areas of Teaching
Marketing, Taxation, Commercial Laws
Research Interests
Systematic Literature Review, Consumer Behaviour, Sustainable Consumption, Happiness and Wellbeing, Green purchasing

